Two faculty members who are teaching on the GMBA next year visited DBS for the conference called “The Euro-Asia Management Studies Association (EAMSA)”. EAMSA held its 25th Annual Conference from Thursday 4th to Saturday 6th December 2008.ttp://www.eamsa.org/conference2008/
Just one day before this conference, we could have about 10 minutes of video interviews with Dr. Glenn D. Hook from the University of Sheffield in the UK and Dr. Joop Stam from the University of Twente in the Netherlands at our library of DBS. They talked about their classes at DBS which will start in autumn next year. I could learn many things from the two faculty members from a different perspective and we discussed about the Global MBA program of Japan in the future even thought it was only for a short time. Those video interviews are coming soon.
Marketers in regulated industries are finding it challenging to leverage the full power of social media and are awaiting guidance on Internet marketing and social media from the FDA. I've talked with a dozen + marketers over the past few months in the Healthcare industry and the possibilities of what they would like to do with social media is inspiring. I predict that once FDA guidance is given we will start to see an abundance of innovative social media initiatives in this area.
Posted by: Herve Leger | August 23, 2011 at 03:38 PM